GreatLIFE to add Yankton fitness center

April 25, 2019

This paid piece is sponsored by GreatLIFE Golf & Fitness.

GreatLIFE Golf & Fitness is acquiring a popular fitness center in Yankton.

Fitness 365 will become part of the GreatLIFE family of gyms next week. It builds on GreatLIFE’s presence in Yankton, which includes managing Fox Run Golf Course for the city.

“We went down to check out the fitness scene, and two or three people told us to go check out Fitness 365, so we knocked on the door,” said Nick Ovenden, director of fitness, who becomes president of GreatLIFE at the end of the month.

“The owners gave us a tour, and they were very friendly. We always look for friendliness and cleanliness, and they had one of the cleanest gyms I’ve ever been in. I was not expecting it. It was awesome.”

Owner Cody Richardson opened the gym at 201 Capital St. four years ago but has been in the fitness industry for decades. He wears multiple hats in Yankton, Ovenden said, including working for the city and will continue to do so.

Manager Lynn Mueller will continue to run Fitness 365.

“We talked four or five times about our mission and values and our purpose for being in Yankton, and we decided we couldn’t be in Yankton without them,” Ovenden said. “Both parties agreed it would be a good idea for us to acquire them.”

Fitness 365’s approximately 400 memberships will transition to GreatLIFE. They will join another 400 members who have signed on since GreatLIFE entered the golf market in town.

“I love the atmosphere in Yankton,” Ovenden said. “It’s a progressive city. They’re very forward-thinking and willing to work with private businesses to find synergies and very open to partnerships. I just love the area. It’s great for outdoor recreation and fits our model perfectly.”

Fitness 365 will close for a few days next week beginning April 30 for GreatLIFE to make some cosmetic changes and install its systems. The 8,000-square-foot center has a wide variety of equipment sourced nationwide, Ovenden said. It also is for those 18 and older, and the hours are from 4 a.m. to 11 p.m. That approach will continue.

GreatLIFE also has plans to grow the fitness center. Fitness 365 owns a vacant adjacent building that’s about the same size, and GreatLIFE will renovate it.

“That will be turned into a turf area with more functional training space, a bigger free weight area and showers, and it will be for 14 and older,” Ovenden said.

Construction already has started, and the plan is to open this fall. All GreatLIFE members will receive unlimited access to Fitness 365, as they do at Fox Run Golf Course in Yankton.

Join GreatLIFE today for $0 down, no enrollment fee and no payments until May. To learn more, click here.

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GreatLIFE to add Yankton fitness center

GreatLIFE Golf & Fitness is acquiring a popular fitness center in Yankton.

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