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Dec. 13, 2018
This paid piece is sponsored by Interstate Office Products.
For thousands of Novak Sanitary Service customers, it wouldn’t be a new year without a Novak calendar magnet.
The company has been sending them for years as a way to keep track of trash and recycling pick-up dates.
“We really might have customers who would cry if they didn’t get one. We have people calling in mid-November asking about their calendars,” said Michelle Kretzschmar, who helps coordinate the project for Novak.
She doesn’t worry about getting the calendars out before the new year, though, because Curt Reinschmidt is on the other end of the order.
“He’s a godsend,” Kretzschmar said. “If you email, within 10 minutes you hear back. I just like Curt because he’s genuine. He’s not trying to sell us something. He’s trying to help.”
Reinschmidt has spent decades in the office supply industry and found his niche with promotional products. He worked with Novak at a previous job, and when he joined Interstate Office Products earlier this year, they picked up the relationship like no time had passed.
“You’ll never hear him say he can’t do something,” Kretschmar said. “He will find a way.”
Reinschmidt leads IOP’s new promotional products division, which connects customers with a vast number of options for promotional items, apparel and printing.
“Huge might be an understatement. There are thousands of vendors with thousands of products,” Reinschmidt said.
Reinschmidt can help clients sort through all the options, said Sheila Casiello, IOP co-owner, who oversees the division.
“With his expertise, he’s able to direct people to the right products and find what they want,” she said. “They give a little description, and he searches.”
Along with the annual calendar order, which requires multiple varieties reflecting different service days for different customers, Novak orders other promotional materials from IOP. There are stacks of envelopes, pens, notepads and business cards with the Novak logo, desk calendars for employees and Novak stocking hats for those who work outdoors, just to name a few.
“I’m sure we’ll be doing more,” Kretschmar said.
Novak founder Bob Novak knew he didn’t need to look anywhere else for items when he launched his new business, Wine Time on Main, this fall.
“It was a long relationship, and I’d always had a good experience working with Curt,” Novak said. “IOP did all our furniture back in 1999, and it’s still there, and you’d never guess it was from 1999.”
He used the IOP promotional products division to create branded wine keys and wine gift bags.
“They did an awesome job. Everyone says they’re amazing bags,” Novak said.
IOP also printed the 14-page wine list as a book for Wine Time.
“Sheila really took charge of that and did an outstanding job,” Novak said.
Other products available for customization might pleasantly surprise you – and your customers.
Take a look at these unique options.
Bluetooth speaker and cylinder power bank gift set
Keep your technology powered up with this handy and attractive set. The cylinder power bank includes a standard USB connector cable to charge up a computer or any USB port with a power supply. It’s accompanied by a palm-size Bluetooth cylinder speaker with a no-slip bottom that can pair with your smartphone and integrate with a hands-free microphone feature. With your logo subtly but clearly debossed, your brand will be front and center wherever the recipient is working.
Mobile padfolio power bank and pen set
This elegant set combines a full-zip hardcover padfolio made of soft faux Italian leather with a matching executive pen. This unique Padfolio has two elastic tech pockets on the inside cover that can be used for a smartphone, power bank or small e-reader, and it includes an ID slot and cable organizer.
Three-piece gift set
Give a standout gift with this sophisticated package. It includes a hardcover journal, wireless stereo speaker and Glacio pen/stylus. All corresponding accessories and cables are included in this sleek set that’s beautifully presented.
Other fun customized items recently ordered by IOP customers include gel packs that can be heated or cooled and branded for the client and helium balloons with corporate logos.
“Customers can go on and shop and request a quote,” Casiello said. “And if you’re on a tight deadline, we can direct you to vendors that have products that fit your needs with a quick turnaround.”
IOP is excited to offer the expanded service, she added, and customers are happy they can integrate their promotional products and printing orders with their office supply and furniture needs.
“We know our customers like that they can tie it all together with one local provider,” she said. “We’re glad to help with all their business product needs.”
From techy gadgets to classy accessories and everything in between, customizing corporate products is easy with this one-stop shop.