Retailers Association: Shop Mom & Pop this holiday season

Nov. 22, 2019

This paid piece is sponsored by the South Dakota Retailers Association. 

With Black Friday and Small Business Saturday only days away, retailers across the state are preparing for holiday shoppers.

The South Dakota Retailers Association is encouraging families to “Shop Mom & Pop” this holiday season to support local communities and the business owners who support them.

“Mom-and-Pop businesses help define the unique character of our towns,” said Nathan Sanderson, the association’s executive director. “Support the shops that provided team uniforms, event space, meals and supplies to activities in your hometown during this past year.”

To Cash Hogan, owner of Hogan’s Hardware Hank in Pierre, holiday shopping is personal.

“My employees and I make coming into the store an experience, not just a mouse click,” Hogan said.

Care for the customer and the community is what local business does best. Local retailers such as Hogan are committed to being a destination for shoppers this holiday season.

To make that happen, Hogan and his employees know that they should focus on the customer experience.

“For the holidays, we carry what people need, help them find it and present it all in a fun way,” Hogan said.

Interesting and unique events and collaborations also are attracting shoppers to downtowns statewide. Michelle Evans of Cowboys Too Fine Western Apparel in Belle Fourche focuses on making her business a Christmas shopping destination.

“We have Come to Christmas in Belle Fourche during every Saturday of the holiday season,” Evans said. “The town comes alive with horse-drawn wagon rides, Christmas movies at a local church and, of course, Santa! While the kids are watching movies, visitors can go shopping or enjoy a quiet meal at a local restaurant.”

Main Street businesses strive to make downtown a friendly, inviting neighborhood for locals and visitors alike. These businesses also are a driving force in the overall satisfaction with the communities where people love to live, work and raise a family.

Dick Murphy of Mrs. Murphy’s Irish Gifts loves the neighborhood spirit of downtown Sioux Falls.

“To me, we are truly a small community inside of a city,” Murphy said. “You see familiar faces and people excited to find that exact unique piece they were searching for, and then they go next door and get to have that same experience all over again.”

The South Dakota Retailers Association reminds consumers that:

  • When you shop local, you’re making a personal investment in your neighborhood and community.
  • Small businesses employ more people directly per dollar of revenue, and they also are customers of fellow local businesses.

“We all love the neighborhood feel of our cities and towns in South Dakota,” Sanderson said. “It’s the local charm of small businesses that keeps this sentiment strong.”

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Retailers Association: Shop Mom & Pop this holiday season

The South Dakota Retailers Association is encouraging families to “Shop Mom & Pop” this holiday season, to support local communities and the business owners that support them.

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